Understanding this simple working definition is not enough to propel a businessman to see his office as mission. Some businessmen believe they are already operating their organization as mission. However there are some distinguishing features of what is not business as mission that helps clarify Johnson’s definition.
First, a Christian businessman may simply see business and mission as two isolated activities, activities that should never mix (Johnson 30). Second, a businessman might view his business for mission, which is simply using financial proceeds as a way of financing mission (Johnson 30). Third, if the businessman observes his business as a platform for mission, then he is channeling mission throughout the world through work (Johnson 30). Lastly, if the businessman hires nonbelievers or uses other comparable means with a view to just share Christ, then that is mission in business (Johnson 30).
Simply put, the organization must be willing to focus on complete and total transformation of the person and community to Christ. Business as missions is part of the mission of God in the world, a holistic view. “The holistic mission of the Kingdom is to take the whole Gospel, to the whole man, by the whole church, to the whole world. This is our mandate and our task,” writes Johnson (41).
For the Christian businessman to operate business as mission, he must strive to have an organization that embodies the characteristics of an organization operating as a great commission company.
Sources:
De Pree, Max. Leadership Is An Art. New York: Dell, 1990. Print.
Johnson, C. Neal. Business As Mission. Downers Grove: IVP Academic, 2009. Print.
Rundle, Steve, and Tom Steffen. Great Commission Companies: The Emerging Role of Business in Missions. Dowers Grove: IVP Books, 2003. Print.
Swanson, Eric, and Sam Williams. To Transform A City. Grand Rapids: Zondervan, 2010. Print.